Who is Mafia Matcha?

Mafia Matcha is a ceremonial matcha brand founded in Ireland by Liza Takvarava, built around Japanese matcha sold with its growing region named on the pack. It supplies both direct customers and café wholesale accounts.

The line spans a House Blend in two sizes, three Aichi tins, two Yame single-cultivar pouches — Saemidori and Okumidori — hojicha powder, and the tools needed to prepare matcha properly.

Videos

Mafia Matcha videos

Irish-founded ceremonial matcha with named Aichi and Yame lots

Browse the gallery to see 26 videos about matcha.

Mafia Matcha in details

Mafia Matcha is an Irish matcha brand selling ceremonial-grade Japanese matcha, founded by Liza Takvarava. Unusually for a young brand, it publishes named single-origin lots rather than selling everything under one generic ceremonial label.

Its range pairs a House Blend with two region-specific series — a trio of Aichi tins and a pair of Yame pouches split by cultivar — adds roasted hojicha powder, and sells the full set of preparation tools. The brand also supplies cafés and retailers through a wholesale programme with training.

About the Mafia Matcha Matcha

Mafia Matcha organises its matcha by named lot rather than by a single ceremonial tier.

House Blend

  • House Blend — the core ceremonial matcha, sold in a 100 g pouch and a 30 g tin.

Aichi series (30 g tins)

  • Aichi Mitsu, Aichi Kaze and Aichi Sora — three distinct lots from Aichi, home of the Nishio matcha district.

Yame series (50 g pouches)

  • Yame Saemidori — the Saemidori cultivar, valued for sweetness and low astringency.
  • Yame Okumidori — the Okumidori cultivar, a later-harvesting variety with deep colour.

Other tea and tools

  • Hojicha powder — roasted green tea powder in 100 g and 250 g pouches, a lower-caffeine alternative.
  • Tools — chasen bamboo whisk, plastic whisk, matcha bowl, sifter, whisk holder, stainless-steel measuring spoon, and a Matcha Station essentials kit.

Alongside retail, the brand runs a wholesale programme supplying ceremonial matcha to cafés, retailers and events, with training offered alongside supply.

Harvest location

Mafia Matcha names the growing region on most of its lots rather than selling undifferentiated ceremonial matcha, and splits two of its ranges by cultivar.

Yame, Fukuoka

Yame in Fukuoka Prefecture is the source of both 50 g pouches. Yame is known for shaded gyokuro and matcha production. Saemidori is a cultivar valued for a sweet, low-astringency profile and vivid colour; Okumidori is a later-harvesting variety known for deep green colour and a smooth, rounded character. Selling both from one region lets you taste the cultivar difference with the terroir held constant.

Aichi

Aichi Prefecture, home to the Nishio matcha district and one of Japan's long-established matcha-grinding centres, supplies the three 30 g tins — Mitsu, Kaze and Sora.

The brand's hojicha powder is associated with Shizuoka, and its general marketing also references Uji, so not every product in the range carries the same named origin.

Mafia Matcha History

Mafia Matcha was founded by Liza Takvarava, who has described launching the brand in response to the amount of poor-quality matcha reaching the market. The brand operates from Ireland and ships within the Republic of Ireland and the United Kingdom.

Beyond direct sales it has built a wholesale side supplying cafés and retailers with training alongside stock, and its matcha is carried by third-party Irish retailers.

October 13, 2025

An October 2025 founder interview reported that Mafia Matcha was being served in more than 150 cafés and had expanded beyond direct retail into wholesale supply and training.

Frequently asked questions

Here are some frequently asked questions and answers.

Who founded Mafia Matcha?

Mafia Matcha was founded by Liza Takvarava, who has publicly described starting the brand to address the amount of low-quality matcha reaching the market. The brand is based in Ireland and sells both direct to customers and wholesale to cafés and retailers, offering training alongside supply.

Which Japanese regions and cultivars does Mafia Matcha sell?

Two named regions. Yame in Fukuoka Prefecture supplies two 50 g single-cultivar pouches — Saemidori and Okumidori — and Aichi, home of the Nishio matcha district, supplies three 30 g tins: Mitsu, Kaze and Sora. The House Blend is not tied to one named region, and the hojicha powder is associated with Shizuoka.

What is the difference between Yame Saemidori and Yame Okumidori?

Both come from Yame, so the growing region is held constant and the difference is the cultivar. Saemidori is valued for a sweet, low-astringency profile and a vivid green colour. Okumidori is a later-harvesting variety known for deep colour and a smooth, rounded character. Buying both is a direct way to taste what cultivar alone contributes.

What is in the Matcha Station kit?

The Matcha Station essentials kit bundles the preparation tools the brand sells individually — its chasen bamboo whisk, bowl, sifter, whisk holder and measuring spoon are all available separately. It is aimed at buyers starting from nothing who would otherwise have to source each item on its own.