Harney & Sons: US Tea Purveyor, Uji Matcha Since 1983
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Frequently asked questions
Unjonotomo (Extra Thick Grade) represents Harney & Sons' award-winning, top-tier matcha with pronounced sweetness and luxurious vegetal essence, ideal for traditional Japanese tea ceremonies. Senjunomukashi (Thick Grade) offers a rich umami (savory) taste with subtle sulfurous notes, historically used in both ancient and modern tea ceremonies.
Both are stone-ground from premium tencha (shade-grown tea leaves), but Unjonotomo commands the highest price point due to its superior leaf selection and processing standards.
The distinction lies in harvest timing and processing methods:
- Small tin Organic Matcha: Made from the best young spring leaves, stone-ground using traditional methods
- Everyday Organic Matcha: Harvested later in spring, processed with larger industrial milling equipment for economy
Both originate from Kyushu island, but the later harvest timing makes Everyday Organic Matcha more affordable while maintaining quality suitable for baking and beverages.
Harney & Sons' innovative matcha blends—including Very Berry Matcha, White Peach Matcha, and Earl Grey Matcha—are fundamentally different from traditional powdered matcha. These blends are not powdered and must be steeped like regular tea rather than whisked.
This unique approach allows Harney & Sons to combine matcha's distinctive flavor with additional ingredients, creating a different matcha experience that bridges traditional tea preparation with matcha's health benefits.
For daily drinking, choose Jobetsugi (Thin Grade), which offers a more subdued flavor profile perfect for regular consumption and pairs excellently with chocolate.
For baking and culinary use, Everyday Organic Matcha provides the best value—its lighter color and delicate flavor work seamlessly in recipes, smoothies, and beverage creations without overwhelming other ingredients.
Avoid using the premium Unjonotomo or Senjunomukashi for cooking, as their complex flavors and higher price points are best appreciated in traditional tea preparation.
Harney & Sons has cultivated enduring relationships with Japanese tea growers for over three decades, sourcing from specific regions including Uji, Kagoshima, Mie, Shizuoka, and Wazuka. They maintain particularly close ties with a small garden along the Uji River for their Unjonotomo matcha and source Jobetsugi specifically from the Wazuka Valley.
This long-term partnership approach ensures consistent quality and allows them to maintain traditional stone-grinding methods for their premium small tin offerings while adapting to market demands through their industrial-processed Everyday line.









