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Clevr Blends: California Instant Latte Brand, Uji Matcha

Clevr Blends pairs Uji matcha with coconut cream, oat milk, and adaptogens in an instant Matcha SuperLatte designed for easy home preparation.
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Who is Clevr Blends?

Clevr Blends is a California-born matcha brand making instant adaptogenic lattes for home preparation. Its Matcha SuperLatte combines Uji, Japan matcha with coconut cream, oat milk, and functional ingredients, using leaves selected for stronger, smoother latte flavor.

Brand sources only from small independent Uji farms using four-week shade growing. Leaves are harvested after ichibancha, steamed, dried into tencha, then slowly ground in granite stone mills to limit heat.

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Rated 4.18/5 by 17 reviews

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Adaptogenic matcha lattes from California pop-up origins

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Clevr Blends in details

Clevr Blends emerged from a California coffee bar experiment into a wellness-focused beverage brand that’s redefining how we think about daily rituals. Founded by Hannah Mendoza and Roger Coppola, the company transforms traditional cafe favorites into functional instant lattes packed with adaptogens, mushrooms, and plant-based ingredients that support consistent energy without the crash.

From Pop-Up to Powerhouse

The brand’s origin story began with Mendoza’s personal struggle with coffee-induced anxiety while working long hours at a superfood startup. After relocating from London to California, she discovered the power of adaptogenic herbs and functional mushrooms to regulate energy and mood. Partnering with Coppola, they launched a mobile coffee bar in 2017, traveling across the U.S. and Central America serving handcrafted lattes infused with reishi, lion’s mane, ashwagandha, and L-theanine.

Customers loved how the drinks made them feel but couldn’t recreate them at home. That challenge sparked Clevr Blends‘ instant latte concept—bringing cafe-quality beverages to kitchens nationwide in just 10 seconds.

The Matcha Difference

Their Matcha SuperLatte stands out in the crowded matcha market by combining premium organic matcha with coconut cream, oat milk, and functional adaptogens. Unlike traditional matcha that can cause jitters, Clevr’s formula leverages matcha’s natural L-theanine content alongside healthy fats to deliver steady, sustained energy throughout the day. Each serving provides nervous system support, immune benefits, and mood enhancement—not just caffeine.

Celebrity-Backed Credibility

In 2020, Meghan Markle became Clevr Blends‘ first investor after falling in love with their Golden SuperLatte. When she shared it with Oprah Winfrey, the endorsement catapulted the brand into the national spotlight. Oprah featured Clevr on her Favorite Things list two consecutive years, validating what Mendoza and Coppola had been building since day one.

Today, the Santa Barbara-based company reaches customers through direct-to-consumer subscriptions and 500 Target stores nationwide. All products remain dairy-free, made with an all-female co-packing partner, and formulated in-house by Mendoza herself. The brand also gives back through $5,000 microgrants supporting food justice initiatives in Santa Barbara County.

Clevr Blends proves that wellness and convenience can coexist—delivering approachable, affordable, and healthier alternatives to traditional coffee shop experiences, one adaptogenic latte at a time.

About the Clevr Blends Matcha

Clevr Blends centers its matcha offer on the Matcha SuperLatte, an adaptogenic instant latte that blends matcha with functional ingredients for both flavor and wellness. It is built as a just-add-water, cafe-quality drink prepared at home.

Sourcing and cultivar character

The matcha comes from Uji (宇治), Japan, from the same farms and plants behind top-tier ceremonial matcha. Leaves are harvested from a slightly different part of the plant to prioritize a stronger, smoother flavor suited to lattes, and are taken after the first flush (ichibancha).

Processing and taste

The tea is stone-milled in granite mills, a slow process that prevents overheating and preserves flavor and nutrients. An extended shading period of roughly four weeks lifts chlorophyll and amino acid content, giving a sweeter, smoother profile. Farming partners follow traditional shade-growing and stone-milling methods.

Harvest location

Clevr Blends sources its matcha exclusively from Uji, Japan, a region prized for fertile soil, misty mountain climate, and centuries-old tea cultivation. The brand partners with small, independent Uji farmers who keep traditional methods passed down through generations.

Shade-Growing and Harvest

The farms use time-honored shade-growing, and Clevr Blends extends the shading period to roughly four weeks, longer than the standard 20 to 30 days, to boost chlorophyll and L-theanine. Rather than picking during the early-May ichibancha window, they harvest after the first flush for a stronger, more robust flavor suited to their instant lattes.

Processing

After harvest, the leaves are steamed to prevent oxidation, air-dried, and sorted into tencha. Traditional granite stone milling grinds it slowly to avoid overheating and preserve Uji matcha's delicate flavor. Farm names stay discreet, but the brand emphasizes ethical sourcing and support for small-scale producers.

Clevr Blends History

Clevr Blends was founded by Hannah Mendoza and Roger Coppola as a pop-up coffee bar traveling the California coast, serving adaptogen-infused drinks.

From mobile bar to packaged goods

In 2020, after customers asked to recreate the drinks at home, the founders shifted to just-add-water blends. The brand was later featured on Oprah's Favorite Things, and in 2021 Meghan, the Duchess of Sussex, invested and became an advocate.

January 1, 2019

Hannah Mendoza and Roger Coppola founded Clevr Blends as a mobile pop-up coffee bar traversing the California coast, serving adaptogen-infused beverages that would become the foundation for their future product line.

January 1, 2020

Following consistent customer demand for at-home preparation options, the founders pivoted from their mobile coffee bar operation to developing signature just-add-water blends, marking their entry into the packaged goods market.

January 1, 2021

Clevr Blends received repeated endorsements from Oprah Winfrey, being featured on her prestigious 'Favorite Things' list, significantly amplifying brand visibility and credibility in the wellness beverage market.

June 1, 2021

Meghan, the Duchess of Sussex, made a strategic investment in Clevr Blends and became a brand advocate, further elevating the company's profile and demonstrating high-profile confidence in their adaptogenic latte concept.

January 1, 2022

The company invested in clinical trials to substantiate their product health claims, demonstrating their commitment to scientific validation of their adaptogenic and superfood ingredients' benefits.

Frequently asked questions

Here are some frequently asked questions and answers.

What is Clevr Blends Matcha SuperLatte?

Clevr Blends Matcha SuperLatte is an instant, adaptogenic latte intended for convenient home preparation. It combines matcha from Uji, Japan, with coconut cream, oat milk, and functional ingredients. The product is structured as a just-add-water drink, distinguishing it from traditional matcha powder that is prepared separately with water or milk.

Where does Clevr Blends source its matcha?

Clevr Blends sources its matcha exclusively from Uji, Japan. The company partners with small, independent Uji farmers who maintain traditional methods passed through generations. Although individual farm names remain undisclosed, the record says the brand emphasizes ethical sourcing and support for small-scale producers within the region.

How is the matcha in Clevr Blends SuperLatte grown?

The matcha is traditionally shade-grown for roughly four weeks. Clevr Blends extends shading beyond the standard period stated in the record to increase chlorophyll and L-theanine. The leaves are harvested after the first flush rather than during the early-May ichibancha window, producing a stronger, more robust flavor suited to instant lattes.

How is Clevr Blends matcha processed after harvest?

After harvest, the tea leaves are steamed to stop oxidation, air-dried, and sorted into tencha. They are then slowly ground in traditional granite stone mills. The slow milling process limits overheating, helping preserve the matcha’s delicate flavor. These steps follow the traditional processing methods used by the brand’s Uji farming partners.

How did Clevr Blends begin selling instant latte mixes?

Clevr Blends began as a mobile pop-up coffee bar founded by Hannah Mendoza and Roger Coppola. It served adaptogen-infused beverages along the California coast. After customers asked for a way to recreate those drinks at home, the founders moved into packaged goods and developed just-add-water blends, including its instant latte format.