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Premium Health Japan

Premium Health Japan, founded by Australian ex-boxing coach Luke, specializes in authentic single-origin Uji matcha sourced directly from Kyoto tea farms.

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Matcha produced by Premium Health Japan

Premium Health Japan specializes in authentic, single-origin, single-cultivar Uji matcha (宇治抹茶), sourcing directly from traditional tea farms in Japan’s most renowned matcha region. The company offers three distinct product categories designed to meet diverse customer needs and preferences.

Matcha Product Range

Ceremonial Grade Matcha represents the pinnacle of PHJ’s offerings, crafted from the youngest and most delicate tea leaves. This premium product undergoes meticulous stone-grinding to achieve a velvety texture specifically designed for traditional Japanese tea ceremonies. The ceremonial grade showcases the pure essence of Uji matcha with its vibrant green color and refined flavor profile.

Premium Grade Matcha strikes a harmonious balance between exceptional quality and everyday accessibility. This high-caliber matcha suits daily consumption while maintaining the authentic taste and health benefits that define genuine Uji matcha. The premium grade offers unmatched freshness, flavor, and focus for both newcomers to matcha and seasoned tea drinkers.

Culinary Grade Matcha features a more assertive flavor profile, specifically developed for culinary applications. This versatile product excels in baking, smoothies, and other culinary creations while maintaining the authentic Uji character and nutritional benefits.

Cultivar Expertise

PHJ likely works with celebrated Uji cultivars including Okumidori, known for its rich umami and creamy texture ideal for ceremonial applications and matcha lattes. Samidori offers intense sweetness with delicate floral aromatics, perfect for high-end ceremonial grade and single-origin offerings. Ujihikari provides balanced umami and sweetness, making it suitable for classic blends and everyday drinking.

The company’s commitment to single-origin, single-cultivar products ensures customers experience the distinct characteristics of each Uji variety, including rare hand-picked selections that showcase the pinnacle of Japanese tea craftsmanship.

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History of Premium Health Japan

Premium Health Japan emerged from a deeply personal journey that began with Luke, an Australian ex-boxing coach and fitness expert who transformed his life’s mission after his mother’s battle with cancer. This pivotal moment sparked his exploration into the health benefits of green tea, ultimately leading him to specialize in the ancient art of matcha production.

Based in Japan with a bilingual team, the company bridges traditional Japanese tea culture with international markets. Luke’s fitness background provided a unique perspective, allowing him to emphasize the health-centric aspects of matcha while building authentic relationships with local Uji tea farmers in Kyoto Prefecture.

The Uji Connection

The company’s commitment to authenticity centers on Uji, the revered tea-growing region in Kyoto where matcha has been cultivated for centuries. Premium Health Japan sources exclusively from Uji-based farms, including rare, hand-picked cultivars that represent the pinnacle of Japanese tea craftsmanship.

Their matcha is produced using traditional methods, including the revered shading technique called tana”, where tea plants are covered for up to 30 days before harvest to amplify chlorophyll and L-theanine levels. This meticulous process results in the vibrant green color and rich umami flavor that defines authentic Uji matcha.

Quality and Sustainability

The company operates with certified organic standards, adhering to Japan Agricultural Standards (JAS) certification. Their matcha is officially certified as authentic Uji Matcha by the Japan Patent Office, ensuring strict cultivation and processing standards.

Premium Health Japan has established efficient distribution centers in Japan, the USA, the EU, and Australia, enabling worldwide shipping while maintaining product freshness and quality. The company’s registered business name is Premium Health Japan Co. Ltd., reflecting their official status as a Japanese corporation.

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