PerfectTed
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Matcha produced by PerfectTed
PerfectTed Product Range
PerfectTed offers a strategically curated selection of matcha products designed to cater to different consumer preferences and energy needs. Their product lineup demonstrates a sophisticated understanding of matcha grades and caffeine optimization.
Core Matcha Products
Ceremonial Grade Matcha Powder serves as their flagship product, delivering approximately 35mg of caffeine per gram (1/2 teaspoon serving). This represents the highest quality matcha grade, sourced from ichibancha (first flush) leaves harvested in early spring from Uji, Japan.
Flavored Matcha Powders utilize a high-quality latte grade” matcha base, providing approximately 43mg of caffeine per 5g serving (1 teaspoon). These products strategically employ matcha from slightly later harvests, creating a bolder flavor profile that harmonizes effectively with additional ingredients while maintaining quality standards.
Ready-to-Drink Solutions
Matcha Lattes (Ready-to-Drink) deliver approximately 60mg of caffeine per can, positioning them as a healthier alternative to traditional energy drinks. These convenient options target consumers seeking sustained energy without the typical crash associated with conventional caffeinated beverages.
Nespresso Pods contain approximately 51mg of caffeine per pod, bringing traditional matcha preparation into the modern coffee pod ecosystem. This innovation makes ceremonial-quality matcha accessible to busy consumers who value convenience without compromising on quality.
Strategic Caffeine Calibration
PerfectTed’s caffeine matrix demonstrates careful product development, offering a spectrum from zen-like focus to energizing buzz. Their approach caters to matcha purists seeking traditional benefits alongside energy-drink consumers wanting healthier alternatives. All products emphasize sustained, focused energy delivery through matcha’s unique combination of caffeine and L-theanine (amino acid responsible for calming effects).
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History of PerfectTed
PerfectTed emerged in 2021 as more than just another matcha brand – it represents a carefully crafted narrative of health, energy, and entrepreneurial vision. Founded by Marisa Poster and brothers Teddie and Levi Levenfiche, the company was born from Poster’s personal experience using matcha to manage ADHD, bringing authentic storytelling to their brand foundation.
The founders didn’t just stumble into success; they executed a meticulously planned strategy that transformed a niche product into a mainstream phenomenon. Marisa Poster brought the authentic health narrative, while the Levenfiche brothers injected entrepreneurial drive and operational expertise to build what would become a matcha empire.
Their matcha sourcing strategy centers on Uji, Japan, a region renowned for its unique microclimate of misty hills and mineral-rich soil. This terroir produces matcha with an unparalleled symphony of sweetness, umami depth, and subtle astringency. PerfectTed primarily champions ceremonial grade matcha while strategically employing high-quality latte grade in their flavored powders and ready-to-drink products.
The company’s harvesting approach emphasizes ethical farm alliances with direct relationships to farms in Uji’s verdant hills. Their sourcing focuses on traditional shading techniques, where tea plants are cloaked under bamboo mats for 3-4 weeks before harvest. This ancient practice supercharges chlorophyll production and boosts L-theanine levels, the amino acid responsible for matcha’s calming, focus-enhancing effects.
PerfectTed prioritizes ichibancha (first flush) leaves harvested in early spring for their ceremonial grade matcha, while later harvests like nibancha (second flush) contribute to their flavored powders and lattes. Their products undergo rigorous testing for radiation and heavy metals, maintaining their commitment to safety and quality while being vegan and gluten-free.
The company’s strategic caffeine calibration allows them to serve a spectrum of consumers, from matcha purists seeking zen-like focus to energy-drink enthusiasts craving a healthier alternative. Their product range spans from ceremonial grade powder with 35mg caffeine per gram to ready-to-drink lattes containing 60mg per can.
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