Who is Matcha & CO?

Matcha & CO is a matcha brand that draws its organic ceremonial-grade matcha from Uji, Japan, a region synonymous with premium tea for over 800 years. The range spans traditional grades like Reserve Matcha Tea, flavoured blends, and supplement formats, all built on shade-grown tencha leaves from the autumn harvest.

The leaves are hand-picked during ichibancha (late April to mid‑May), then steamed and slowly ground on traditional granite stone mills—a method that safeguards the bright emerald colour and delicate flavour.

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Ceremonial-grade matcha from Uji, Japan

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Matcha & CO in details

Matcha & CO brings the ancient tradition of Japanese tea ceremony into modern wellness routines. Since 2018, this brand has specialized in delivering ceremonial-grade organic matcha sourced directly from Uji, Japan—a region celebrated for producing some of the world’s finest tea leaves. Their approach combines time-honored cultivation methods with contemporary health science to create products that support both body and mind.

Traditional Sourcing, Modern Benefits

The foundation of Matcha & CO lies in their commitment to authentic ceremonial-grade matcha. Each harvest follows traditional autumn methods in Uji, where tea plants are shade-grown to maximize chlorophyll content and develop the characteristic umami flavor. This careful cultivation process ensures higher concentrations of L-theanine and antioxidants compared to standard matcha varieties.

Beyond traditional tea powder, the brand has developed innovative supplements that blend matcha with targeted nutrients. Their formulations combine matcha with collagen, hyaluronic acid, and magnesium to address specific wellness goals—from skin health and joint support to digestive balance and healthy aging.

A Complete Matcha Experience

Matcha & CO offers more than just products. Their comprehensive range serves everyone from curious beginners to seasoned matcha enthusiasts:

  • Premium and original matcha powder varieties for different taste preferences and budgets
  • Wellness supplements that pair matcha’s natural benefits with complementary nutrients
  • Curated bundles and starter sets that include everything needed to begin a matcha practice
  • Traditional preparation accessories including bamboo whisks and ceramic bowls

Quality Without Compromise

Every Matcha & CO product adheres to strict quality standards. The brand uses only natural, organic ingredients without additives or GMOs, ensuring that each serving delivers pure nutritional value. Their satisfaction guarantee reflects confidence in product quality—customers can request refunds if expectations aren’t met.

The brand also provides extensive educational resources, sharing recipes and preparation techniques that help users maximize their matcha experience. This commitment to customer education transforms a simple purchase into an ongoing journey of discovery. With international operations spanning nine countries and free shipping on qualifying orders, Matcha & CO makes premium Japanese matcha accessible to wellness seekers worldwide.

About the Matcha & CO Matcha

Matcha & CO offers a broad matcha range sourced from Uji, Japan's premier matcha region, spanning traditional grades, flavoured blends, and matcha-enhanced supplements.

Teas and grades

  • Original Matcha Tea: marketed for beginners, popular in the 80g format.
  • Premium Matcha Tea: the higher-grade everyday offering.
  • Reserve Matcha Tea: the ceremonial-grade selection for discerning drinkers.
  • Culinary Matcha Tea Powder: made for cooking and baking.

Flavours and supplements

Flavoured varieties include Matcha Vanilla, Matcha Chocolate, and Matcha Latte, plus a Matcha Golden Milk that blends matcha with turmeric and spices. Supplement formats pair matcha with collagen, marine collagen, and creatine. The source material is tencha, shade-grown leaves from the autumn harvest, high in amino acids and L-Theanine and free of artificial additives.

Harvest location

Matcha & CO sources all of its ceremonial-grade matcha from Uji, Japan, a Kyoto Prefecture region synonymous with the highest-quality matcha for over 800 years. Uji's terroir of specific climate, soil composition, and water quality underpins the exceptional character of its tea.

Harvest

The company emphasizes ichibancha, the first harvest, which falls between late April and mid-May. During this window only the youngest, most tender leaves are hand-picked, with skilled workers selecting carefully to avoid damage and preserve the delicate flavor and vibrant emerald color.

Processing

After harvest the leaves are steamed to prevent oxidation, then dried and sorted to remove stems and veins. The remaining tencha is slowly ground on traditional granite stone mills, a method that protects the delicate flavor and bright green color expected of Uji matcha.

Matcha & CO History

Matcha & CO draws on a matcha tradition that traces to 1191, when the Buddhist monk Eisai introduced tea seeds to Japan, planting them in Uji, Kyoto, and establishing the region's reputation for premium matcha.

Heritage

  • 618–907 — Steaming and grinding tea into powder originated in Tang Dynasty China.
  • 1191 — Eisai planted tea seeds in Uji, Kyoto.
  • 1400s onward — Uji farmers refined their cultivation mastery.
  • 2020 — Matcha & CO was established, sourcing from Uji.
January 1, 0618

The practice of steaming and grinding tea leaves into fine powder originated in China during the Tang Dynasty (618–907 AD), establishing the foundational techniques that would later evolve into Japanese matcha production methods.

January 1, 1191

Buddhist monk Eisai introduced tea seeds to Japan in 1191, planting them in Uji, Kyoto. This pivotal moment established Uji as the premier region for high-quality matcha cultivation, with farming techniques refined over subsequent centuries.

January 1, 1400

Over centuries, Uji tea farmers developed and perfected innovative cultivation and processing techniques, creating the distinctive terroir and methods that produce the vibrant green color and exceptional flavor profile characteristic of premium Uji matcha.

January 1, 2020

Matcha & CO established its commitment to sourcing ceremonial-grade organic matcha exclusively from Uji, Japan, emphasizing traditional autumn harvest methods and the use of tencha leaves to create premium tea and innovative wellness supplements.

Frequently asked questions

Here are some frequently asked questions and answers.

Why does Matcha & CO harvest their matcha in autumn instead of the traditional spring harvest?

Matcha & CO's autumn harvest sets them apart from most matcha producers who harvest in spring. This unique timing allows their tencha (shade-grown tea leaves) to develop different flavor characteristics compared to the traditional ichibancha (first flush) harvest. The autumn leaves from their Uji farms have concentrated amino acids and a distinct umami profile that contributes to Matcha & CO's signature taste.

This seasonal choice reflects their commitment to offering something genuinely different in the matcha market, though it means their production is more limited than brands following conventional harvest schedules.

What makes Matcha & CO's 80-gram package size significant for matcha users?

The 80-gram package of Matcha & CO Original Matcha Tea represents approximately 40 traditional servings, making it ideal for regular matcha drinkers who want quality without frequent reordering. This size maintains freshness better than larger quantities while providing enough product for consistent daily use.

  • Perfect for 1-2 months of daily matcha consumption
  • Reduces exposure to air and light degradation
  • Cost-effective for trying their ceremonial-grade quality

How does Matcha & CO ensure their tencha leaves maintain superior amino-acid content?

Matcha & CO specifically sources tencha leaves from Uji farms that employ traditional shading techniques to maximize L-Theanine and amino acid development. Their processing removes all stems and veins, using only the pure leaf material for grinding.

The combination of Uji's unique terroir, their autumn harvest timing, and the careful selection of only the finest tencha ensures the high amino-acid content that provides enhanced mental focus and the smooth energy release Matcha & CO is known for.

Does Matcha & CO offer different grades beyond their Original Matcha Tea?

Based on available information, Matcha & CO focuses primarily on their Original Matcha Tea as their flagship ceremonial-grade product. They also offer matcha supplements, but specific details about additional grades or varieties aren't clearly documented.

Their approach appears to emphasize quality over quantity, concentrating on perfecting their signature Uji-sourced, autumn-harvested matcha rather than offering multiple grade tiers like some competitors.

What specific qualities of Uji matcha attracted Matcha & CO to source exclusively from this region?

Matcha & CO chose Uji, Japan for its unparalleled reputation as the birthplace of Japanese matcha culture, dating back to when Buddhist monk Eisai first planted tea seeds there in 1191. Uji's unique terroir - its specific climate, soil composition, and water quality - creates ideal conditions for producing the vibrant green color and rich umami flavor that defines high-quality matcha.

The region's centuries-old cultivation techniques, passed down through generations of tea farmers, align with Matcha & CO's commitment to traditional methods and authentic quality. This heritage ensures their matcha maintains the bright emerald color and complex flavor profile that distinguishes genuine ceremonial-grade matcha.