Matcha & CO
Matcha & CO presentation
Matcha & CO brings the ancient tradition of Japanese tea ceremony into modern wellness routines. Since 2018, this brand has specialized in delivering ceremonial-grade organic matcha sourced directly from Uji, Japan—a region celebrated for producing some of the world’s finest tea leaves. Their approach combines time-honored cultivation methods with contemporary health science to create products that support both body and mind.
Traditional Sourcing, Modern Benefits
The foundation of Matcha & CO lies in their commitment to authentic ceremonial-grade matcha. Each harvest follows traditional autumn methods in Uji, where tea plants are shade-grown to maximize chlorophyll content and develop the characteristic umami flavor. This careful cultivation process ensures higher concentrations of L-theanine and antioxidants compared to standard matcha varieties.
Beyond traditional tea powder, the brand has developed innovative supplements that blend matcha with targeted nutrients. Their formulations combine matcha with collagen, hyaluronic acid, and magnesium to address specific wellness goals—from skin health and joint support to digestive balance and healthy aging.
A Complete Matcha Experience
Matcha & CO offers more than just products. Their comprehensive range serves everyone from curious beginners to seasoned matcha enthusiasts:
- Premium and original matcha powder varieties for different taste preferences and budgets
- Wellness supplements that pair matcha’s natural benefits with complementary nutrients
- Curated bundles and starter sets that include everything needed to begin a matcha practice
- Traditional preparation accessories including bamboo whisks and ceramic bowls
Quality Without Compromise
Every Matcha & CO product adheres to strict quality standards. The brand uses only natural, organic ingredients without additives or GMOs, ensuring that each serving delivers pure nutritional value. Their satisfaction guarantee reflects confidence in product quality—customers can request refunds if expectations aren’t met.
The brand also provides extensive educational resources, sharing recipes and preparation techniques that help users maximize their matcha experience. This commitment to customer education transforms a simple purchase into an ongoing journey of discovery. With international operations spanning nine countries and free shipping on qualifying orders, Matcha & CO makes premium Japanese matcha accessible to wellness seekers worldwide.
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Matcha produced by Matcha & CO
Comprehensive Matcha Product Range
Matcha & CO offers an extensive selection of matcha products designed to meet diverse consumer needs, from traditional ceremonial preparations to modern supplement blends. The brand’s core matcha offerings include several distinct grades and formulations.
Traditional Matcha Teas
The company’s flagship products include Premium Matcha Tea and Original Matcha Tea, both sourced from Uji (Japan’s premier matcha region). The Original Matcha Tea is specifically marketed as perfect for beginners, while the Premium Matcha Tea represents their higher-grade offering. For the most discerning customers, Reserve Matcha Tea provides the ultimate quality experience, representing their ceremonial-grade selection.
The brand also offers Culinary Matcha Tea Powder specifically designed for cooking and baking applications, allowing customers to incorporate matcha into various recipes beyond traditional tea preparation.
Flavored Matcha Innovations
Expanding beyond traditional offerings, Matcha & CO has developed several flavored varieties including Matcha Vanilla, Matcha Chocolate, and Matcha Latte. These products cater to consumers seeking familiar flavors while experiencing matcha’s benefits. The Matcha Golden Milk combines matcha with turmeric and other spices, creating a wellness-focused beverage option.
Matcha-Enhanced Supplements
The company has innovated by incorporating matcha into various supplement formulations. Matcha Collagen and Matcha Marine Collagen combine the antioxidant properties of matcha with collagen for skin and joint health. Matcha Creatine targets fitness enthusiasts, while specialized supplements like Inner Cure, Skin Cure, and Hair & Nails address specific wellness concerns.
Quality Characteristics
All matcha products emphasize their organic nature and high amino acid content, particularly highlighting the presence of caffeine and L-Theanine. The company correctly identifies tencha (shade-grown tea leaves) as their source material, noting their superior quality and amino-acid content that contribute to enhanced mental focus. The autumn harvest timing and absence of artificial additives further underscore the brand’s commitment to purity.
The products are available in various sizes, with the 80g format being particularly popular for the Premium and Original varieties. Convenient travel options include Premium Matcha To Go and Original Matcha To Go three-pack sets for on-the-go consumption.
History of Matcha & CO
The Heritage of Japanese Matcha Excellence
Matcha & CO draws from the rich tradition of Japanese matcha cultivation that traces back to 1191, when Buddhist monk Eisai introduced tea seeds to Japan, planting them in Uji, Kyoto. This historic region became synonymous with the highest quality matcha production, establishing cultivation techniques that have been refined over centuries.
The Significance of Uji Terroir
The brand sources its ceremonial-grade matcha exclusively from Uji, Japan, a region renowned for its unique climate, soil, and water conditions that contribute to exceptional matcha quality. Uji tea farmers have mastered innovative cultivation and processing techniques over generations, with their dedication evident in the vibrant green color and distinct flavor profile that defines authentic Uji matcha.
Traditional Harvesting Methods
Matcha & CO follows traditional Japanese harvesting practices, utilizing the autumn harvest period to ensure optimal quality. The company emphasizes the use of tencha leaves, which are steamed and have stems carefully removed to ensure only the finest leaf parts are processed. This meticulous approach preserves the delicate amino acid content that contributes to enhanced mental focus and the characteristic umami flavor profile.
Modern Wellness Applications
Building on centuries of Japanese tea tradition, Matcha & CO has expanded beyond traditional tea preparation to create innovative wellness products. The brand combines authentic ceremonial-grade matcha with modern supplements, including collagen blends that incorporate hyaluronic acid and magnesium, creating a bridge between traditional Japanese tea culture and contemporary health consciousness.
4 events from Matcha & CO's history
January 0618
Origins in Tang Dynasty China
The practice of steaming and grinding tea leaves into fine powder originated in China during the Tang Dynasty (618–907 AD), establishing the foundational techniques that would later evolve into Japanese matcha production methods.
January 1191
Introduction of Tea to Japan
Buddhist monk Eisai introduced tea seeds to Japan in 1191, planting them in Uji, Kyoto. This pivotal moment established Uji as the premier region for high-quality matcha cultivation, with farming techniques refined over subsequent centuries.
January 1400
Development of Uji Tea Mastery
Over centuries, Uji tea farmers developed and perfected innovative cultivation and processing techniques, creating the distinctive terroir and methods that produce the vibrant green color and exceptional flavor profile characteristic of premium Uji matcha.
January 2020
Modern Matcha & CO Establishment
Matcha & CO established its commitment to sourcing ceremonial-grade organic matcha exclusively from Uji, Japan, emphasizing traditional autumn harvest methods and the use of tencha leaves to create premium tea and innovative wellness supplements.
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Frequent questions
Find below some answers to the most common questions about Matcha & CO.
Why does Matcha & CO harvest their matcha in autumn instead of the traditional spring harvest?
Matcha & CO’s autumn harvest sets them apart from most matcha producers who harvest in spring. This unique timing allows their tencha (shade-grown tea leaves) to develop different flavor characteristics compared to the traditional ichibancha (first flush) harvest. The autumn leaves from their Uji farms have concentrated amino acids and a distinct umami profile that contributes to Matcha & CO’s signature taste.
This seasonal choice reflects their commitment to offering something genuinely different in the matcha market, though it means their production is more limited than brands following conventional harvest schedules.
What makes Matcha & CO's 80-gram package size significant for matcha users?
The 80-gram package of Matcha & CO Original Matcha Tea represents approximately 40 traditional servings, making it ideal for regular matcha drinkers who want quality without frequent reordering. This size maintains freshness better than larger quantities while providing enough product for consistent daily use.
- Perfect for 1-2 months of daily matcha consumption
- Reduces exposure to air and light degradation
- Cost-effective for trying their ceremonial-grade quality
How does Matcha & CO ensure their tencha leaves maintain superior amino-acid content?
Matcha & CO specifically sources tencha leaves from Uji farms that employ traditional shading techniques to maximize L-Theanine and amino acid development. Their processing removes all stems and veins, using only the pure leaf material for grinding.
The combination of Uji’s unique terroir, their autumn harvest timing, and the careful selection of only the finest tencha ensures the high amino-acid content that provides enhanced mental focus and the smooth energy release Matcha & CO is known for.
Does Matcha & CO offer different grades beyond their Original Matcha Tea?
Based on available information, Matcha & CO focuses primarily on their Original Matcha Tea as their flagship ceremonial-grade product. They also offer matcha supplements, but specific details about additional grades or varieties aren’t clearly documented.
Their approach appears to emphasize quality over quantity, concentrating on perfecting their signature Uji-sourced, autumn-harvested matcha rather than offering multiple grade tiers like some competitors.
What specific qualities of Uji matcha attracted Matcha & CO to source exclusively from this region?
Matcha & CO chose Uji, Japan for its unparalleled reputation as the birthplace of Japanese matcha culture, dating back to when Buddhist monk Eisai first planted tea seeds there in 1191. Uji’s unique terroir – its specific climate, soil composition, and water quality – creates ideal conditions for producing the vibrant green color and rich umami flavor that defines high-quality matcha.
The region’s centuries-old cultivation techniques, passed down through generations of tea farmers, align with Matcha & CO’s commitment to traditional methods and authentic quality. This heritage ensures their matcha maintains the bright emerald color and complex flavor profile that distinguishes genuine ceremonial-grade matcha.
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